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西法特西法特
Jul 30, 2022
In Welcome to the Forum
Internal linking features in most SEO strategies, but the reality is it’s rarely prioritized highly enough. SEOs often focus on other tactics while failing to realize the true potential that internal linking offers to move the needle on keyword rankings. My view on this is that SEOs are missing a trick. After all, an effective internal linking strategy has the potential to make a difference. In this guide, you’ll learn the following: Why internal links are so valuable How to implement internal linking effectively LOOKING TO LEARN THE BASICS OF INTERNAL LINKING? Great! But before you continue, why not check out this actionable guide on internal links by Ahrefs’ head of content, Joshua Hardwick. Why internal links are so valuable Effective internal linking provides a wide range of technical benefits, from helping Google discover your new content to ensuring all of your pages are crawled frequently by Googlebot. In my opinion, the most fruitful value of internal linking is its ability to distribute PageRank. This is an attribute of internal linking that is overlooked all too often. Building a strong backlink profile is critical in directing PageRank to your website. But as SEOs, we should not stop there. The great thing about internal links is that you can control the target location of the link itself. This allows you to directly pass on that essential link equity from your pages that receive the most links to those that receive the least. One tough reality of link building is that webmasters rarely link to pages with transactional intent, such as a sales or product page. Most backlinks will typically point toward the homepage or an informational page (e.g., a report). Internal links are crucial in bridging the gap and ensuring your transactional pages gain that crucial boost in authority. EDITOR’S NOTE Here at Ahrefs, we call this process of “bridging the gap” with internal links the Middleman Method. You can see how it works below and learn more about this SEO strategy here. Gif showing how Middleman Method works Joshua Hardwick Joshua Hardwick Head of Content Six tips for implementing whatsapp number list internal links effectively Now that we’ve established the importance of internal linking, let’s go through a few techniques, tips, and tricks to implement it effectively. Link within the main content where relevant Internal links within the primary content of a page, in my opinion, offer the most value from a PageRank perspective. This is as Google’s behavior is likely similar to that of the users’ when it comes to prioritizing the primary content of a page. Users are typically more engaged with the main content and are, therefore, more likely to click on a link that sits within the main content. As a result, Google almost certainly applies a stronger weighting to these links, as indicated by its “Reasonable Surfer” patent.
Here’s Why You Should Prioritize Internal Linking in 2022 content media
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西法特西法特
Jul 30, 2022
In Welcome to the Forum
If I haven’t stressed the importance of retention enough, here is an alternative metrics framework that is literally based on this stage. RARRA is the pirate metrics “remixed” by Thomas Petit and Gabor Papp with mobile startups in mind (but could probably be used by any startup). It goes like this: Retention – Focus on creating a product that people will want to come back to Activation – Let people experience the value of your product (aka the “aha moment”) as soon as possible Referral – Get your users to talk about the app and share it Revenue – Find ways to monetize the product Acquisition – Scale and optimize your acquisition channels; do it only after you have clear signals that people are willing to come back to your app (important!) As you can see, this framework consists of the same stages that we’ve discussed so far. So the question arises, “How is RARRA different from AARRR?” In my opinion, the main difference between these two frameworks is that RARRA emphasizes certain metrics, while AARRR is just a model for identifying the critical stages in a buyer’s journey. Or let’s put it this way. The AARRR framework is simply proposing that activation is the first stage in a buyer’s journey. But reading the RARRA framework the same way is wrong because retention can’t be the first stage in a buyer’s journey. The remixed framework leads with retention (instead of activation) because it tries to emphasize that mobile startups should build products with retention in mind. The original framework, on the other hand, doesn’t specify that you need to focus more on one stage than the other. I’d say that RARRA is a good commentary to AARRR that’s made 10 years later. And weirdly enough, you can use both. You should build whatsapp number list easy-to-use, valuable products that users will want to come back to, but you should also figure out how to attract those users. And what’s more, you will need to acquire a lot more users at the top of the funnel than you want to have customers at the bottom of the funnel. Of course, I fully encourage you to develop your own opinion about these two frameworks. Or even develop your own modifications when you’re ready. For more information on RARRA, start with Why Focusing Too Much on Acquisition Will Kill Your Mobile Startup. Final thoughts One of the most accurate definitions of a startup comes from Eric Ries: “A human institution designed to bring something new under conditions of extreme uncertainty.” That element of uncertainty is what makes focusing on the right things absolutely critical for startup success. And this is what AARRR offers: focusing on the metrics that really matter to build a sustainable business. This framework may not be complete or perfect, as RARRA proponents claim. But it’s a really good start if you use it properly. As you go along and learn how to build and market a startup, you’ll see a lot of the-only-thing-that-matters type of stuff. Take all that with a grain of salt. I believe you should try things yourself and see where they take you.
AARRR vs. RARRA content media
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西法特西法特

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